510 – The Man in the Mirror Elevator Speech
NOTE: You are the colleagues and friends with whom we are standing shoulder to shoulder to advance the cause of men’s discipleship. Here’s a four-minute elevator speech you can pick and choose from to explain who we are and what we do. Hope you find it encouraging and useful!
- The “men problem” has become a crisis that is virtually out of control. The collateral damage among families is staggering. Men under 40 are especially vulnerable to an alien worldview that is gutting the institutions of marriage and family. Our government agencies, social sector organizations, and businesses are overrun trying to cope with the downstream damage of an increasingly fatherless, angry, and dysfunctional generation.
- Unfortunately, we also have a “church problem.” The mission of the church, of course, is to make disciples. We love the church. But the vast majority of churches we talk to are struggling to consistently make male disciples. As a result, they have not been able to cope with the changing climate among men. Their leadership resources are often depleted and most of them need fresh ideas. Churches know that there can be no meaningful solution to the problems our world faces unless men are equipped to be godly men, husbands, fathers, and citizens.
- How can we solve these two problems? We know what needs to be done and we have a plan. Our plan is based on 25+ years of attention focused on these two problems.
- Churches that use our No Man Left Behind Model see a 48% increase in men attending in, on average, 2 ½ years; and an 84% increase in men’s discipleship in that same period. When these results passed statistical analysis, we realized God was calling us to proliferate this to as many churches as want it.
- Hence, our Goal is to engage and train as many churches as we can on how to effectively use this Model and The Journey to Biblical Manhood–a flexible plan that empowers a church to disciple all of their men over time.
- Our Plan to reach these churches is to deploy 330 full time Area Directors–boots on the ground to work with pastors and leaders, each with a territory of 1,000 churches. An Area Director’s Job Description is to build relationships with 100 churches in three years and equip them each to disciple 10 or more new men per year.
- This Plan, God willing, will result in the following projected outcomes by 2020:
- 330 Area Directors (one for each 1,000 churches). So far we have hired 53 men.
- 1,000,000+ new disciples for less than $5 each of front end investment to HQ
- $2 billion in new giving (assumes $2,000 per new disciple of new or additional giving)
- A ministry with the capacity to produce 500,000 new disciples annually
- 19,000 churches actively engaged (6% of all churches).
- We think this is smart money. Making disciples is God’s designated way to release the power of His Gospel on every problem facing our men, their marriages, families, churches, workplaces, and communities. We believe that if God gives us success, this would fuel a culture change to reverse the moral and spiritual erosion of our men and their families for the next generation. Anything less than a plan to disciple every willing man in every church is a moral failure of historic proportion.
- We need a few financially blessed individuals or families to stand with us to make this happen. I would like to get a sense for how you see these problems, and explore how you can help with the second round of financing, both personally and/or by introducing us to likeminded Christians.
- About Man in the Mirror:
- Our vision is “for every church to disciple every man.”
- Our mission is “helping churches more effectively disciple men.”
- Started in 1986 with a Bible study which has grown to 10,000 men today.
- The Bible study led to the book, The Man in the Mirror, with over 3,000,000 copies.
- The book led to Pat leaving business to start Man in the Mirror in 1991.
- Since 1991 the ministry has worked with 35,000 churches to impact 12,000,000 men through 1,300 seminars, 9,000,000+ books distributed, 2,000,000+ Bible study video downloads, 11,500 leaders trained in nearly 4,000 churches, and by partnering with 12 denominations representing 145,000 of America’s 330,000 churches.