Effective Communication: "Show, Don't Tell"
|Written by Patrick Morley|
|Monday, May 17 2004 10:46|
One of the absolute first (and oldest) rules of communicating is, "Show, don't tell." Don't tell your reader or listener what to feel (e.g. happy, sad, fear). Instead, tell them stories that help them feel the effect you're after. Here are some examples.
The more you "show," the greater the emotional response. So stretch it out a little to build suspense. For example, "At first John thought he was just having a bad dream. But suddenly his senses sprang to full alert. Someone was trying to pry open the door to his hotel room! He went into attack mode, but his legs went numb like after a near miss car accident."
The goal? We want to engage our listeners and readers so they are "right there" with us.
Together in the battle for men's souls,